Mary, Mary Quite Contrary
For those of us who have created a new business we have probably had the frustrating experience of listening to a lender tell us that when we are more established he will have more of an appetite to lend.
In the banking world this is known as the umbrella effect – “While it’s sunny you can borrow my umbrella, but if it starts to rain I shall want it back.”
When you are starting your business is when you need the support of lenders. Once you are established you probably are repaying debt, unless you are in a growth phase.
For over 40 years I have listened to new start entrepreneurs bemoaning the illogical attitude of bankers and other lenders. Let’s face it; if you are too nervous to lend appropriately to get people started, what are you doing in the lending business.
At Armada we have a track record second to none for supporting new businesses and then sticking with them as they expand.
We put time, effort and resources into choosing the right people to support. Once the decision is made we believe in giving the full assistance to do their job properly.
There is no point in giving a restaurant only enough funding to buy half the tables and chairs or forcing them to purchase cut price equipment that keeps breaking down.
If you want an asset finance company to assist your start-up then choose one who has the faith in you and keeps the faith. Choose Armada